Oh my, what have we accomplished?

It is often good to look back and reflect on the things you have achieved. Day to day the things you do can seem “not-that-big-of-a-deal” or insignificant. And yet when you add up your efforts over time you are amazed at what you have accomplished.


Just like making a switch to avoiding harmful additives, it can seem that it’s a small thing each day that’s not really making a difference. But over time when you realise that you no longer get your summer rashes, or your kids are more manageable after school, or numerous other things, you recognise “What an accomplishment!”

So it is with great joy that we share our accomplishments.

Please enjoy this complementary copy of The Checkout.


  1. Hi team
    Thank you for a great site and resource when shopping. I look forward to you producing a smart phone app to more easily access your rating and info on ingredients when out shopping. Going to your website on my iPhone isn’t as user-friendly as an app designed specifically for info ‘on the go’ in the shopping isles. I appreciate it takes time and $$ to create, though hope it is something you can accomplish soon 🙂

    1. Hi David,
      Thanks for taking the time to give your feedback. We understand your frustration and agree it would be good to have something like that accomplished!
      Kind Regards,

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